POPin Blog

Acupuncture – Pain Points

What? Acupuncture? Since when did the PoPin blog start writing about Chinese medical treatments? We know it may seem out of left field, but hang in there and keeping reading. We recently had a conversation with a business associate who, after one too many “burpees”, ended up with some serious back pain (something about a disc or an L4?). After making the rounds of traditional pain management, our friend tried acupuncture. And a few sessions later, they experienced tremendous relief. The basis for acupuncture is centuries old, but the concept remains the same today even 5000 years later – balancing the flow of energy or life force — known as qi or chi (CHEE) — through pathways (meridians) in your body. By inserting needles into specific points along these meridians, acupuncture practitioners believe that your energy flow will re-balance. So what’s this have to do with the business of collaboration and organizational health? Interestingly enough, we think that there are many parallels. Though quite complex, there’s even a book on the topic (Organizational Acupuncture). We think it’s more straightforward and much simpler looking at it from the following similarities and benefits.
  1. It’s different.
It stands to reason that if you’re in pain you seek medical attention. But most of us will go the more traditional route of treatment – doctor, x-rays, medication and monitoring, or worse – self diagnose. Acupuncture likely isn’t high on the list, as few will opt for the unusual or atypical method of diagnosis and treatment. This is just the same for any company experiencing pain (large scale corporate change, growth initiatives, etc). Organizations most often exhaust the typical laundry list of solutions before embracing a new approach (PoPinNow for example).
  1. It’s specific.
Extremely thin needles are used in specific meridian points to treat each specific medical issue or illness. The same is true for PoP. Our tool can get as granular as needed to identify your corporate challenges and then provide specific and targeted solutions that help you solve those problems.
  1. It works.
In a recent analysis published in the Archives of Internal Medicine, researchers concluded that acupuncture has a definite effect in reducing chronic pain, more so than standard pain. Study participants experienced a 50% reduction in pain, which is extraordinary given that no medication was involved. Some of the top brands in the United States rely on PoPin to improve their organizational health, product cycles, internal communication, and more and are engaged with leading companies such as Capital Group, Mattel, Disney, Encana, Kaiser Permanente, Comcast, Mercury Insurance and DirecTV.