POPin Blog

Word of the Year

We’ve still got a good 4 weeks plus left of 2015 and the end-of-year goodies are already in full swing. But set aside the “best of” lists, industry reviews and New Year predictions for now. Those are for amateurs. Much more exciting and thought provoking? Let’s talk about Oxford Dictionary’s 2015 Word of the Year – the “Face With Tears of Joy” emoji. The symbol, which can be entered on a smartphone keyboard, “was chosen as the ‘word’ that best reflected the ethos, mood, and preoccupations of 2015.” Ok, so it’s not a word. Meaning, even the people who write the dictionary are slowly regressing into emoji-only communication. (Insert sad face.) Of course, the decision to name an emoji “word of the year” received criticism on social media — and that was probably the point. “Just discovered that Oxford Dictionaries’ word of the year for 2015 is an emoji. I’m guessing next year’s word of the year will be a smell.” “An emoji was named word of the year by Oxford Dictionaries. Or as it’s commonly called ‘publicity’.”Truth be told, we’re not exactly sure how we feel about it. We get it…but, we do think words have power….far beyond any happy/sad/laughing face. So, rather than debate the emoji, we’d like to submit our recommendations for Word of the Year (according to PoP).CollaborationCollaboration is about working together through idea sharing and thinking to accomplish a common goal. It is simply teamwork taken to a higher level. It’s about thinking and brainstorming ideas to provide solutions. It’s about bringing groups together to offer different perspectives and expertise to solve for common problems. And it’s about the collaborative team having a strong sense of purpose.CrowdSource/CrowdSolveWe are firm believers of crowdsourcing and crowdsolving. Rather than a handful of decision makers in a room, why not open the dialogue up to your masses and have a clear path for action? Working from the premise that the sum is often greater than the individual parts when it comes to tapping collective wisdom, experience, and cognitive power, brainstorming can result in solutions that individual members would have been unlikely to come up with on their own. Crowdsolving works on the same premise, only better. Because it is able to tap into a much larger and more diverse universe of resources, crowdsolving might be described as brainstorming on an entirely higher plane.

//Google Tag Manager helper